Ambrose Clarity
Operated by Articus Insights Limited
Last updated: 23/01/2026
1. Who we areAmbrose Clarity is a software product operated by Articus Insights Limited (“we”, “us”, “our”), a company registered in England and Wales.This Privacy Policy explains how we collect, use, and protect personal data when you interact with Ambrose Clarity.This Service is intended for business use only.Articus Insights Limited is registered with the UK Information Commissioner’s Office (ICO) as a data controller. Registration reference: C1868773.2. What data we collectWe collect only the data necessary to operate and improve the Service.
This may include:
a) Account and contact information Name
Business name
Email address
b) Business and operational data
Data entered into the Service by users for reporting purposes
Configuration and usage inputs related to your account
c) Communications
Emails sent to us (for example, support enquiries)
Emails you submit through pre-launch or mailing list forms
d) Technical and usage data
Basic usage information required to operate and secure the Service
This does not include behavioural advertising or profiling data3. How we collect dataWe collect data when you:
*Create an account or register interest
*Enter information into the Service
*Contact us directly
*Subscribe to emails or updatesWe currently use MailerLite to collect and send pre-launch and service communications.4. How we use your dataWe use personal data only for legitimate business purposes, including to:
*Provide and operate the Service
*Communicate with users
*Respond to enquiries and support requests
*Maintain security and prevent misuse
*Improve the functionality and reliability of the ServiceWe do not sell personal data.We may use aggregated and non-identifiable data to understand how the Service is used and to improve functionality, performance, and reliability. This analysis does not involve profiling individuals or making automated decisions about users.Where possible, data used for analysis and improvement is aggregated or anonymised.5. Legal basis for processingUnder UK GDPR, we process personal data on the following bases:
*Contractual necessity – to provide the Service
*Legitimate interests – to operate, secure, and improve the Service
*Consent – where you have opted in to receive communications6. Data storage and hostingThe Ambrose Clarity application is hosted on Bubble’s native hosting infrastructure.We take reasonable technical and organisational measures to protect personal data against loss, misuse, or unauthorised access.7. Payments (future use)At present, Ambrose Clarity does not process payments.If payment functionality is introduced in the future, we will update this Privacy Policy to reflect:
*What payment data is processed
*Which third-party payment providers are used
*How that data is protectedWe do not store full payment card details on our own systems.8. Data sharingWe share personal data only where necessary to operate the Service, including with:
*Email communication providers (e.g. MailerLite)
*Hosting and infrastructure providersWe do not share data with third parties for advertising purposes.9. Data retentionWe retain personal data only for as long as necessary to:
*Provide the Service
*Meet legal or regulatory obligationsYou may request deletion of your data at any time, subject to legal requirements.10. Your rightsUnder UK GDPR, you have the right to:
*Access your personal data
*Request correction of inaccurate data
*Request deletion of your data
*Object to or restrict processing
*Withdraw consent where applicableRequests can be made using the contact details below.11. ContactIf you have questions about this Privacy Policy or how your data is handled, you can contact us at:Email: [email protected]12. Changes to this policyWe may update this Privacy Policy from time to time.
Material changes will be reflected by updating the “Last updated” date.
Articus Insights Ltd
Registered in England and Wales
Company No. 16953620
Registered Office: Units 8/9, Parsons Court Welbury Way, Aycliffe Business Park, Newton Aycliffe, Durham, DL5 6ZE